Market Mapping

It is easy to get ahead of oneself when entering a new market. An opportunity may have arisen: a large investment, a change in legislation, a lucrative proposition from an unknown actor. We help you turn reactive into proactive, by doing the homework for you. What expectations should you have for the new market? What should you focus on now, and what can be left until later? Who can you trust? Online research only takes you so far, and never gives the full picture. The foundation of business is human-to-human relations, and this is where our work starts. When we couple the local word-of-mouth with market data, we provide unique intel which optimizes the probability of your success.

Let us help you determine what segments to focus on, what key accounts to target, and what customer groups, influencers and decision-makers, to prioritize.

Our work is always:

• Bespoke

• Deeply researched

• Without “fluff”

• Offline sources + online data = unique business intel

• Concluded with a roadmap with our recommendations

Be prepared for new markets and see your business prosper.